AI for Customer Experience & Portals
“The Shopper Who Didn’t Know What to Type”
We worked with a fine jewelry brand whose customers loved the products—but struggled to find them. Search terms like “gift for wife,” “simple but elegant ring,” or “birthday necklace under $150” led nowhere. The system expected precision; the shoppers offered intent. We deployed a conversational AI interface—not a chatbot, but a guided query layer that asked clarifying questions, remembered preferences, and adapted suggestions in real time. It even learned to match moods from phrases like “I want something bold but not flashy.”
The result? Fewer bounces, more bookmarks, and customer emails
that said, “Thanks—I didn’t know how to describe it, but this is
exactly what I wanted.”
This kind of experience isn’t limited to jewelry. It applies to
any brand with depth—print media, telecom plans, consumer
platforms, or even online learning portals—where users need
guidance, not just filters.

What we deliver:
AI-driven self-service portals
Raises containment rate by letting customers check status, manage subscriptions, and reset passwords without live agents, while still tracking CSAT/NPS.
AI-guided discovery flows
Uses NLP (natural language processing) to answer questions from a curated knowledge base, reducing Average Handle Time (AHT) and boosting First Contact Resolution (FCR).
Ticket deflection with clarity
Personalises upsell/cross-sell suggestions based on cohort analysis and usage patterns, improving Net Revenue Retention (NRR).
Feedback-aware personalization
Detects frustration in messages or calls and triggers priority handling, reducing churn risk.
Feedback-aware personalization
AI models adapt from resolved cases and updated metric/KPI dictionaries to give more accurate answers over time.
Ready to Let Your CRM Do the Remembering?
Let your team focus on what they do best—selling, supporting, and delighting.
No slides. Just live screens.
Change That Makes Sense
We keep it stable. We move forward together.